CALGARY, Alberta. (March 23, 2022) – Exro Technologies Inc. (TSX: EXRO, OTCQB: EXROF) (the “Company” or “Exro”), a leading clean technology company that has developed a new class of power electronics for electric motors and batteries, announced today that it has appointed recently retired Rivian Chief Operating Officer Rod Copes to its advisory board. Copes’ vast knowledge of the electric mobility industry combined with his versatile and broad-based general management experience will be instrumental in providing direction as Exro shifts into its commercialization phase.
A graduate of the Massachusetts Institute of Technology with a Master’s in Mechanical Engineering and an MBA, Copes brings to Exro deep technical expertise and extensive knowledge of the mobility industry. He spent 19 years at Harley-Davidson in several commercial and operations executive positions and served as Royal Enfield’s North American division president. Copes has a proven track record for differentiating brand portfolios and commercializing mobility businesses in national and global markets. More recently, Copes served as Chief Operating Officer for American electric vehicle (“EV”) automaker Rivian, growing the team from a few hundred to thousands of employees globally leading up to the company’s listing on the Nasdaq. Copes is a passionate entrepreneur and has a special interest in lending his well-informed industry acumen to new ventures and emerging start-ups.
As an advisor to Exro’s management team, Copes will provide strategic operational guidance and champion the Company’s interests as it continues to design, build, and manufacture its patented intelligent control technology for the mobility marketplace.
“I’m excited to join Exro’s advisory board during such an exciting moment in the Company’s development,” stated Copes. “I am enthusiastic about Exro’s technology and its potential to help EV companies achieve their desired costs and performance requirements. It is a very dynamic time in the EV industry and Exro is well positioned to have a significant impact.”
“On behalf of the entire Exro team, we’re thrilled to welcome Rod to our advisory board,” said Exro CEO Sue Ozdemir. “This year is pivotal for Exro as we execute diligently on our goals, foster new and existing commercial partnerships and ramp up production and product development from our North American facilities to deliver next-generation power electronics to the electric mobility market. It is exciting that Rod both shares our vision for Exro’s potential and brings extensive industry experience to help us expand strategically worldwide.”
About Exro Technologies Inc.
Exro is a clean technology company pioneering intelligent control solutions in power electronics to help solve the most challenging problems in electrification. Exro has developed a new class of control technology that expands the capabilities of electric motors, generators, and batteries. Exro enables the application to achieve more with less energy consumed.
Exro’s advanced motor control technology, the Coil DriverTM, expands the capabilities of electric powertrains by enabling intelligent optimization for efficient energy consumption. Exro is working with many partners from all over the world to bring their technology to the electric mobility industries and beyond.
For more information visit our website at www.exro.com.
Visit us on social media @exrotech.
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